BRANDAnd.me: User Dashboard Guide
This guide explains the functionality of the BRANDAnd.me dashboard, specifically focusing on the Brand interface, the Influencer interface, and the platform's unique account features.
1. Dual-Persona Account System
BRANDAnd.me allows users to experience the platform from both perspectives without needing separate accounts.
- Switching Identities: Users can toggle between an Influencer or Brand persona via the dropdown menu located at the top right of the dashboard.
- Influencer Perk: To encourage new talent, users who register as an Influencer first are eligible for Free Connects to kickstart their collaboration journey.
2. The Brand Dashboard
When switched to the Brand persona, the dashboard transforms into a command center for campaign management.
| Primary Navigation (Sidebar) | Feature |
| Dashboard | A high-level overview of your wallet balance, total campaigns, and spending trends. |
| Post a Campaign | Define your requirements and budget to attract top-tier influencers. |
| My Campaigns | Manage your active, closed, and completed campaigns. |
| My Orders | Track the status of active projects in the production queue. |
| Wallet & Credit | Manage funds via Stripe or check your "Credit" (Connects) balance. |
3. The Influencer Dashboard
When switched to the Influencer persona, the dashboard focuses on career building, project showcasing, and earnings management.
| Feature | Description |
| Dashboard | View your active jobs, total earnings, and your current "Connects" balance. |
| Create a Project | Instead of just waiting for jobs, creators can post their own "Project Catalogues" for brands to buy directly. |
| My Proposals | Track all the applications you have sent to brands for their open campaigns. |
| Wallet & Withdraw | View your earnings and access Withdraw History to see your payouts to your bank account. |
| Subscriptions | Manage your monthly or annual "Connect" plans to keep applying for new opportunities. |
| Account Setup | A dedicated section to finalize your professional profile and link your social media assets. |
Creator-Specific Metrics
- Total Earned: A clear display of your net earnings after the platform commission.
- Success Rate: Tracks your completed orders to boost your visibility in search results.
4. Key Dashboard Metrics (General)
The Dashboard provides data-driven insights to help optimize performance:
- Hiring/Engagement Funnel: Tracks how often your proposals or campaigns result in a successful hire.
- Utilization: Shows repeat collaboration rates and audience engagement trends.
- Top Campaigns/Projects: Identifies which collaborations are driving the most revenue or spend.
5. Operational Reminders
- Platform Safety: Always use the built-in Live Chat and Escrow Wallet. As per our Terms and Conditions, interactions taken off-platform are not protected by Beezi Global.
- Connects: Applying for a campaign or messaging a new brand requires Connects. Influencers can replenish these via the Subscriptions tab.
- Identity Verification: Mandatory for all users. A verified badge (checkmark) significantly increases your chances of securing high-value collaborations.